Maxis celebrates festive joy with personalised CNY greetings and a tale of shared prosperity
This Chinese New Year, Maxis celebrates the spirit of “Prosper Together” by bringing Malaysians closer through meaningful connections. In collaboration with local design house Loka Made, Maxis introduces personalised greetings, festive stickers and limited-edition Ang Pao designs that blend creativity with cultural expression.
Celebrating Local Artistry with Personalised Greetings: Maxis has launched an AI-powered experience that transforms photos into unique, artistic greetings. Available via the Maxis App and the Maxis website,this tool allows users to add their own personalised touch to their digital well-wishes. This initiative brings tradition into the digital space while preserving its heartfelt meaning and giving creativity room to grow with AI.
Festive Stickers & Ang Pao: To add extra colour to these digital interactions, festive WhatsApp stickers are also available for download via the in-app AI assistant. Complementing the digital experience, limited-edition Ang Pao packets are available for customers with transactions at Maxis Stores nationwide.
A Story of Shared Prosperity: Maxis also unveiled a festive brand film “Prosperous Rivalry”, reflecting the belief that prosperity grows when people move forward together. The short film tells the story of two business owners who were once competitors but unite to navigate and overcome the challenges of the e-commerce landscape.
This Chinese New Year, Maxis invites Malaysians to share prosperity and stay connected with loved ones—because prosperity is always greater when it is shared.
