Maxis partners with the Ministry of Education to empower B40 students towards academic success and higher education
- Inaugural 18-month programme to help B40 students excel in their SPM examinations and explore opportunities to further their studies.
- Students will be supported across academics, leadership development, community engagement, and guidance on scholarship applications for tertiary education.
- Piloted with 240 students who were specially selected from 20 schools in Kuala Lumpur, Selangor, and Sarawak.
Maxis today announced a significant expansion of its flagship Maxis eKelas community initiative to empower students from B40 backgrounds towards academic success and higher education. In partnership with the Ministry of Education, Maxis launched its inaugural 18-month Menuju Gemilang 2025 programme, creating a pathway for underprivileged students to excel in the SPM examination and pursue opportunities in higher education.
The programme is structured around four pillars to provide comprehensive student development. These include academic support for SPM excellence, leadership training, community building, and guidance on scholarship applications for tertiary education.
The programme launch was officiated by Tuan Zainal Abas, Deputy Director-General of Education Malaysia (School Operations Sector). He was joined by selected students from the pilot cohort and teachers, with the full cohort comprising 240 academically outstanding Form 4 and 5 students from 20 schools in Kuala Lumpur, Selangor and Sarawak.
The 20 schools were specially selected by the Ministry of Education for this inaugural programme. Participants were then identified from a competitive pool of qualified students based on encouraging academic performance, active participation in extracurricular activities and leadership qualities.
“We are proud to support public-private partnerships that provide our students with valuable opportunities to succeed in the classroom and further their education. By combining Maxis' support with our educational framework, we are equipping high-potential students with the tools they need to become Malaysia’s future innovators and leaders. We encourage students and teachers and seize this opportunity to shape a brighter future,” - Tuan Zainal
“We recognise that academic achievement should be matched with the right guidance and resources. By supporting exceptional students from underprivileged backgrounds, Maxis aims to create a pathway to connect them to their aspirations through higher education. We thank the parents for allowing us this opportunity, the teachers for their dedication, and especially the students for their commitment. This programme reflects our belief that Tomorrow Begins Today, reinforcing our commitment to make a meaningful impact on students’ lives,” - Azizul Abdul Rahman, Chief Corporate Affairs Officer of Maxis
The Menuju Gemilang programme commenced with an engaging onboarding session designed to inspire a sense of ownership and long-term vision. Students were asked to articulate their academic and future ambitions, creating a benchmark for their success by the end of the programme. At the end of the session, each student pledged their commitment to the programme in their journey towards academic excellence and personal growth.
In preparing for the SPM examination, students will receive additional tutorials in eight subjects: Bahasa Malaysia, English, Mathematics, History, Additional Mathematics, Physics, Chemistry and Biology. They will also be given a mock examination on these eight subjects, along with an SPM Sprint workshop session in the final stretch.
To ensure every participant has the tools to succeed, Maxis is also providing each participant with a refurbished laptop for the 18-month duration, which they can keep upon successfully completing the programme. This contribution builds upon Maxis' long-standing commitment to provide students in rural and underprivileged communities with the tools needed for digital learning, ensuring they can access resources like Maxis’ eKelas platform.
This programme expands on Maxis’ ongoing efforts to bridge the learning gap in communities nationwide through Maxis eKelas. eKelas is an after-school digital learning initiative aimed at improving academic performance, particularly in underserved communities. It offers live tutorials, group learning, competitions, and comprehensive digital content via its web portal and mobile app. This year, the curriculum expanded to include Generative AI modules to ensure students are future-ready.
To learn more, visit www.ekelas.com.my.
