Sustainability Begins Today
Sustainability
Begins Today
We are dedicated to connecting people to a
sustainable future. At Maxis, we implement and
empower sustainable solutions for everyone
around us. Efforts for a sustainable future are not
just nice-to-have; they are essentials, and we
must begin today.
We are dedicated to connecting people to a sustainable future. At Maxis, we implement and empower sustainable solutions for everyone around us. Efforts for a sustainable future are not just nice-to-have; they are essentials, and we must begin today.
Our focus
These are the 3 pillars we focus on:
These are the 3 pillars we focus on:
Connectivity shouldn't cost the Earth.
Every message, call, and scroll runs on data centres and network infrastructure that consiume massive amounts of energy. And with that comes carbon emissions.
At Maxis, we know staying connected shouldn't cost the Earth. That's why we're actively working to shrink out carbon footprint. Here's how we're making our network cleaner and greener.
Connectivity shouldn't cost the Earth.
Every call, scroll, and stream uses energy—and that means emissions.
We’re working to change that by minimising our carbon footprint, one green step at a time.
Connectivity shouldn't
cost the Earth.
Every call, scroll, and stream uses energy
—and that means emissions.
We’re working to change that by
minimising our carbon footprint, one
green step at a time.
What does 1,000 tCO₂e
really look like?
It’s easy to lose perspective with big numbers. So here’s what that means,
based on Greenhouse Gas (GHG) equivalency estimates:
It’s easy to lose perspective with big
numbers. So here’s what that means,
based on Greenhouse Gas (GHG)
equivalency estimates:
4 mil+
kilometres driven
by an average
petrol-powered car
500,000+
kilograms of
coal burned
400,000+
litres of petrol
consumed
80,800,000+
smartphones
charged
200+
homes' electricity
use for an entire year
4 mil+
kilometres driven
by an average
petrol-powered car
500,000+
kilograms of
coal burned
400,000+
litres of petrol
consumed
80,800,000+
smartphones
charged
200+
homes’ electricity
use for an
entire year
Enhancing energy efficiency through
on-going initiatives begins today
Enhancing energy efficiency
through on-going initiatives
begins today
This is how we strategically leverage innovative power management solutions to drive
operational efficiency and minimise cost across our network infrastructure,
including base stations and technical operations centres.
This is how we strategically leverage
innovative power management solutions
to drive operational efficiency and
minimise cost across our network
infrastructure, including base stations and
technical operations centres.
OUR CARBON REDUCTION INITIATIVES
Avoided
every 1
is equivalent to approximately
Planting
43
Base Transceiver
Stations (BTS)
Base Transceiver
Stations (BTS)
Deployed outdoor cabinets (natural air heat exchangers) to replace previous air-conditioned cabins.
Deployed outdoor cabinets (natural air heat exchangers) to replace previous air-conditioned cabins.
Free Cooling Unit
Free Cooling Unit
Changed from air-conditioning to full fan cooling units to reduce power consumption & maintenance required.
Changed from air-conditioning to full fan cooling units to reduce power consumption & maintenance required.
Telecommunication
Operations Centers (TOC)
Telecommunication
Operations Centers (TOC)
Optimised cooling systems by implementing a cold aisle containment design to increase energy efficiency.
Optimised cooling systems by implementing a cold aisle containment design to increase energy efficiency.
Greener Telecommunication
Operations Centers (TOC)
Greener Telecommunication
Operations Centers (TOC)
Utilised self-generated solar energy for 7 of our TOCs nationwide, contributing to a cleaner, greener environment.
Utilised self-generated solar energy for 7 of our TOCs nationwide, contributing to a cleaner, greener environment.
We're the first telco in Malaysia to begin switching our fleet to New Energy Vehicles (NEVs)
We're the first telco in Malaysia to
begin switching our fleet to
New Energy Vehicles (NEVs)
Suitable for urban use due to availability of
public charging facilities (1,250+) nationwide.
Suitable for urban use due to availability
of public charging facilities (1,250+)
nationwide.
Maxis' network site is the first in Malaysia
to be internationally certified
Maxis' network site is the
first in Malaysia to be
internationally certified
We were awarded the ISO 14001:2015 Environmental Management Systems,
certified by SIRIM QAS International.
We were awarded the ISO 14001:2015
Environmental Management Systems,
certified by SIRIM QAS International.
This standard requires businesses to identify and manage the environmental aspects and impacts
resulting from their operations, products and services.
This standard requires businesses to identify
and manage the environmental aspects and
impacts resulting from their operations,
products and services.
Did you know there's gold in gadgets?
E-waste holds hidden treasure. Just one tonne of e-waste contains more gold than
17 tonnes of gold ore. That’s why recycling it isn’t just eco-friendly
—it’s economically smart too.
DID
YOU
KNOW
Every message, call, and scroll runs on data centres and network infrastructure that consiume massive amounts of energy. And with that comes carbon emissions.
At Maxis, we know staying connected shouldn't cost the Earth. That's why we're actively working to shrink out carbon footprint. Here's how we're making our network cleaner and greener.
Did you know
there's gold in gadgets?
E-waste holds hidden treasure. Just one
tonne of e-waste contains more gold
than 17 tonnes of gold ore. That’s why
recycling it isn’t just eco-friendly—
it’s economically smart too.
Becoming an industry leader
in circularity begins today
Becoming an
industry leader in circularity
begins today
We are implementing a more circular day-to-day economy by minimising
and managing e-waste, internally and with our customers.
We are implementing a more circular day-to-day
economy by minimising and managing e-waste,
internally and with our customers.
Collected
Collected
70,000+
devices
=
Planting
Planting
3,200+
trees
Becoming an industry leader
in circularity begins today
We are implementing a more circular day-to-day economy by minimising
and managing e-waste, internally and with our customers.
Collected
49,000+ devices
=
Planting
2,300+ trees
What is Circularity?
Circularity is all about using resources wisely—cutting down on waste by reusing, regenerating, and extending
the life of products and materials. It prioritises sustainability without losing sight of economic efficiency.
Circularity is all about using resources
wisely—cutting down on waste by reusing,
regenerating, and extending the life of
products and materials. It prioritises
sustainability without losing sight of
economic efficiency.
1
Protect and restore natural capital by
managing limited resources wisely
and sustaining renewable ones.
Protect and restore natural capital by
managing limited resources wisely
and sustaining renewable ones.
2
Maximise resource value by keeping
products and materials in use longer,
at their highest potential.
Maximise resource value by keeping
products and materials in use longer,
at their highest potential.
3
Design out waste and pollution to
build cleaner, smarter, and more
sustainable systems.
Design out waste and pollution to
build cleaner, smarter, and more
sustainable systems.
LINEAR ECONOMY
LINEAR ECONOMY
A model built on ownership,
ending in lost energy and resources.
A model built on ownership,
ending in lost energy and resources.
CIRCULAR ECONOMY
CIRCULAR ECONOMY
A model built on usership,
designed for resource conservation.
A model built on usership,
designed for resource conservation.
A model built on ownership,
ending in lost energy and resources.
A system built on usership,
designed for resource conservation.
Our Partner
Project ERTH is the first on-demand recycling service in the ASEAN region, available across Peninsular Malaysia. As our partner, we have worked with them very closely to collect and recycle old devices and equipment over the years.
Project ERTH is the first on-demand recycling service in the ASEAN region, available across Peninsular Malaysia. As our partner, we have worked with them very closely to collect and recycle old devices and equipment over the years.
Circular economy: E-waste programmes
Circular economy:
E-waste programmes
We are committed in becoming a key enabler of e-waste circularity in Malaysia
by initiating collaboration with industry and government partners.
We are committed in becoming a key
enabler of e-waste circularity in Malaysia
by initiating collaboration with industry and
government partners.
01
01
Public Initiatives
- Employee e-waste collection campaigns.
- Integrating recycling/ trade-in into sales and service customer journeys.
- Public e-waste collection drives.
02
02
Internal Circularity
Improving recycling rate of operational network waste.
03
03
Circularity in Customer Premises Equipment (CPE)
Progressively changing business models from customer-ownership to leasing.
04
04
Corporate Collaborations
Working with our clients to enhance their e-waste disposal practices.
Reduce and recycle your e-waste
with Maxis now
Pickup
Pickup
Our customers are able to seamlessly request for device pickup services in major areas such as Klang Valley, Penang, and Johor Bahru.
Our customers are able to seamlessly request for device pickup services in major areas such as Klang Valley, Penang, and Johor Bahru.
Postal
Postal
We've partnered with ERTH and POS Malaysia to offer postal services for eWaste disposal across Peninsular Malaysia.
We've partnered with ERTH and POS Malaysia to offer postal services for eWaste disposal across Peninsular Malaysia.
Awareness & Roadshows
Awareness & Roadshows
Partnering with various entities to drive device collection on-ground.
Partnering with various entities to drive device collection on-ground.
Empowering students and entrepreneurs
with skills that matter begins today
Empowering students and
entrepreneurs with skills
that matter begins today
We strive to empower everyone around us implementing a collaborative,
empowering and continuous learning culture.
We strive to empower everyone around us
implementing a collaborative, empowering and
continuous learning culture.
students enrolled since 2016
students enrolled since 2016
entrepreneurs trained since 2021
entrepreneurs trained
since 2021
Launched in 2016, eKelas® focuses on helping primary and secondary school students throughout Malaysia.
It offers learning support that develops the skills, knowledge and capabilities needed to be successful in the future.
Launched in 2016, eKelas® focuses on
helping primary and secondary school
students throughout Malaysia.
It offers learning support that develops the
skills, knowledge and capabilities needed
to be successful in the future.
eKelas Focus Area
eKelas Focus Area
We provide B40 students aged 10–17 with access to learning resources, mentorship, and digital skills training.
We provide B40 students aged 10–17 with
access to learning resources, mentorship,
and digital skills training.
Online learning
content
Access to learning videos, notes and quizzes hosted on the portal.
Access to learning videos, notes and quizzes hosted on the portal.
Live workshops
and tutorials
Interactive sessions conducted both virtually and physically.
Interactive sessions conducted both virtually and physically.
Annual competitions
and rewards
English and STEM competitions where students participate and receive co-curriculum marks.
English and STEM competitions where students participate and receive co-curriculum marks.
eKelas Alumni
eKelas Alumni
Registered students,
teachers
and parents
127,000+
National schools reached
2,000+
Anugerah Gemilang
Student Grant recipients
111
Maxis eKelas cultivates student STEM talent
Maxis eKelas’ annual STEM challenge, Misi Jelajah Digital 2023 (MJD), achieved a record total of 850 entries from 89 schools.
LEARN MORE
eKelas Celebrates Schools' Achievements
eKelas celebrates schools' achievements in Misi Jelajah Digital with laptop donations and online learning workshops.
LEARN MORE
Maxis eKelas HIP StoryFest
eKelas recently concluded its 2023 edition of Highly Immersive Programme (HIP) StoryFest.
LEARN MORE
Testimonials
Thoughts from our Alumni:
Thoughts from our Alumni:
After winning the first place in Misi Jelajah Digital 2022, I encouraged my juniors to participate in the competition by giving them some useful tips and they won. I overcame my fear of speaking in front of the public to present my idea and made me realize the power of good influence on others.
After winning the first place in Misi Jelajah Digital 2022, I encouraged my juniors to participate in the competition by giving them some useful tips and they won. I overcame my fear of speaking in front of the public to present my idea and made me realize the power of good influence on others.
Chong Pohyi
SMK Tasek Utara, Johor
Chong Pohyi
SMK Tasek Utara, Johor
The lesson I learned in 2023 is that effort will never betray results. This was proven when our team managed to become a finalist for the Digital Tour Mission of the STEM eKelas competition. Before I was shy to speak in front of people but this year, I challenged myself and became more confident.
The lesson I learned in 2023 is that effort will never betray results. This was proven when our team managed to become a finalist for the Digital Tour Mission of the STEM eKelas competition. Before I was shy to speak in front of people but this year, I challenged myself and became more confident.
Rachell Cornalius
SMK Tun Fuad Stephens, Sabah
Rachell Cornalius
SMK Tun Fuad Stephens, Sabah
My proudest achievement is my improvement in Science as it took a lot of effort to accomplish. eKelas helped me on this front through its exam clinics. I also like that through eKelas, I was able to develop my communication skills and gained more confidence in interacting with others.
My proudest achievement is my improvement in Science as it took a lot of effort to accomplish. eKelas helped me on this front through its exam clinics. I also like that through eKelas, I was able to develop my communication skills and gained more confidence in interacting with others.
Chan Kit Junn
SMK Bandar Puncak Jalil, Selangor
Chan Kit Junn
SMK Bandar Puncak Jalil, Selangor
127,000+
Registered Students, Teachers and Parents.
2,000+
National Schools Reached
111
Anugerah Gemilang Student Grant Recipients
Upskilling micro entrepreneurs and small businesses with digital marketing skills
and capabilities through free workshops and coaching.
Upskilling micro entrepreneurs and
small businesses with digital marketing
skills and capabilities through free
workshops and coaching.
Four (4) Key Training Modules
Four (4) Key Training
Modules
Including Campaign Planning, Copywriting, Digital Marketing Strategy, Digital Photography and Graphic Design.
Including Campaign Planning, Copywriting, Digital Marketing Strategy, Digital Photography and Graphic Design.
Public and Private
Sessions
Workshops conducted in collaboration with several different partners.
Workshops conducted in collaboration with several different partners.
Guidance and Support from Experts
Guidance and Support
from Experts
Experienced trainers empower entrepreneurs with the tools and skills to grow their business.
Experienced trainers empower entrepreneurs with the tools and skills to grow their business.
eKelas
Usahawan Alumni
eKelas
Usahawan Alumni
Entrepreneurs trained
7,422
Sessions conducted
87
Community partners
37
7,422
Entrepreneurs Trained
87
Sessions Conducted
37
Community Partners
eKelas Usahawan connects with 130 entrepreneurs
Over 130 entrepreneurs joined the second eKelas Usahawan-PUPUK (Program Pemerkasaan Pendigitalan Usahawan Kecil) collaboration.
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eKelas Usahawan (eKU) Train-the-Facilitator session
eKelas Usahawan (eKU) Train-the-Facilitator session with Yayasan Hijrah Selangor.
LEARN MORE
More entrepreneurs reaping the benefits
Entrepreneurs and small businesses are reaping the many benefits of eKelas Usahawan, one of Maxis’ proud community programmes.
LEARN MORE
Testimonials
Thoughts from our Alumni:
Thoughts from our Alumni:
After attending the workshop, I learned how to narrow my focus when advertising and target niche audiences. Putting my newly acquired knowledge into action, I tested it with one online ad, and it has proven to be effective.
After attending the workshop, I learned how to narrow my focus when advertising and target niche audiences. Putting my newly acquired knowledge into action, I tested it with one online ad, and it has proven to be effective.
Nur Syahirah Binti Bahran
Miri, Sawarak
Nur Syahirah Binti Bahran
Miri, Sawarak
Reaching the right target was one of the challenges for our business. Thanks to what we’ve learned from eKelas Usahawan workshop, we now know the more effective way to identify our target market and improve engagement with our customers.
Reaching the right target was one of the challenges for our business. Thanks to what we’ve learned from eKelas Usahawan workshop, we now know the more effective way to identify our target market and improve engagement with our customers.
Najwa Natasha Che Nasir
Kota Bharu, Kelantan
Najwa Natasha Che Nasir
Kota Bharu, Kelantan
I managed to acquire new skills like copywriting and leveraged AI chat to enhance my business' Facebook page.
I managed to acquire new skills like copywriting and leveraged AI chat to enhance my business' Facebook page.
Roseliani Binti Zakariah
Pulau Pinang
Roseliani Binti Zakariah
Pulau Pinang
Empowering secure digital experiences
Empowering secure
digital experiences
Our Internet Safety Toolkit is crafted to equip customers with essential resources and
knowledge, empowering you to navigate the digital world with confidence.
Our Internet Safety Toolkit is crafted to
equip customers with essential resources
and knowledge, empowering you to
navigate the digital world
with confidence.