Towards the end of 2014, the country faced some of the worst floods in decades. When it hit the East Coast states, our priority was to expedite the restoration of communication services. We deployed mobile transmitters in areas that were affected by electricity disruptions to mitigate the situation and restore connectivity.
We provided free minutes and SMS for customers in the affected states to stay in touch with their loved ones. In addition, we provided 35 free lines at selected relief centres – 10 in Kota Bahru, 15 in Ipoh and 10 in Kuantan. Further to that, we provided relief aid to flood victims in three areas by distributing essential items at relief centres at Sekolah Kebangsaan Getting, Tumpat, Kelantan, as well as SK Teluk Kepayang and SK Muzafar Shah in Bota, Perak.
Our dealers were also not spared from the floods. More than 100 Hotlink dealers’ shops were damaged and our partners suffered varying degrees of losses. We helped to clean up their outlets, refurbish their display cabinets, restore IT systems and replenish point-of-sale materials to help them resume operations.
In addition, Maxis employees who were affected by the floods were given monetary aid to get them back on their feet, as well as hotel accommodation. A Flood Donation Drive for affected employees was launched during this period.