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Opportunity for SMEs to learn from fellow entrepreneurs at Maxis Business Spark UsahaWIRA

  • Virtual Conference from 24 to 25 August 2021 targeted at local SMEs and entrepreneurs who want to leverage digitalisation
  • Two days of workshops and discussions, featuring industry leaders, and successful local digital entrepreneurs 
  • Extension of Maxis UsahaWIRA programme which empowers SME entrepreneurs with digital skills and knowledge 

Maxis Business is organising a two-day Spark UsahaWIRA virtual conference from the 24 to 25 August 2021, to guide local business owners and those keen to kick start their entrepreneurial journeys in expanding their businesses through digitalisation.

The conference will feature renowned industry leaders, technology and national economy experts as well as successful Malaysian entrepreneurs who have successfully made the transition to digital. Among them include Najib Asaddok, CEO of Momentum Internet; Erma Fatima, Founder of Mak Cun, and Padzilah Enda Sulaiman, Founder of Telekung Siti Khadijah.

“We are inspired by the entrepreneural spirit of innovation and creativity among the SMEs who have overcome multiple challenges even in the most difficult situations. Now there’s an opportunity to be inspired by them. We really encourage SMEs and entrepreneurs to grab this chance and register today for SPARK UsahaWIRA, which can help guide them towards digitalisation. This important initiative is in line with our commitment to bring together the best of technologies to help people, businesses and the nation to Always Be Ahead in a changing world,” said Paul McManus, Chief Enterprise Business Officer, Maxis.

The virtual conference is an extension of Maxis’ UsahaWIRA programme launched in May, which aims to develop SMEs and entrepreneurs by helping them fast-track business recovery and become future-ready through digitalisation.

Conference participants are also encouraged to join the many workshops and access the Digital Kickstart Guide hosted by Maxis with its digital solutions partners:  Astro, AmBank, Facebook, Google, iQiyi, MDEC, Microsoft, Momentum Internet, Redbeat Academy, Shopee, TikTok and Viu.

Besides learning about business expansion via digitalisation such as e-commerce, social media advertising and techniques to increase online customers, participants will be able to network with fellow entrepreneurs via the Live Networking session. They will also receive door gifts and have the opportunity to win attractive prizes worth over RM4 million, comprising of TV, radio and digital advertisement packages, cash rewards, business devices, among others.

There are no fees required to join the two-day Spark UsahaWIRA conference. Interested individuals may register on the following website: https://www.maxis.my/SparkPR2

To find out more about Maxis’ UsahaWIRA Programme, visit https://business.maxis.com.my/en/campaign/smegrant

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