Empowering communities today
We use technology with purpose, creating lasting impact for our communities.
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students and
teachers supported
(since 2016)
scholarships unlocked
(since 2005)
entrepreneurs upskilled
(since 2021)
volunteer hours
(since 2015)
We believe that education is the key to building a better society. We support and provide students with the knowledge and skills needed to unlock opportunities for a better future. Through eKelas® , our flagship education programme, we invest in various education interventions to support students’ academic progress, digital competency, and access to educational content.
Menuju Gemilang is an 18-month programme, delivered in partnership with the Ministry of Education, to help B40 students excel in their SPM examinations and secure opportunities to further their studies.
We support our students across academics, leadership development, community engagement, and guidance on scholarship applications for tertiary education.
In 2025, 240 students from 20 schools in KL, Selangor, and Sarawak were selected to participate in the programme.
Maxis’ Gen AI Upskilling Programme is designed to empower students and teachers with future-ready AI skills and knowledge, supporting Malaysia’s transition to an AI-powered nation.
Delivered in partnership with the Ministry of Education, the programme combines industry expertise with curriculum-aligned modules focusing on topics including AI fundamentals, AI for academics, AI for soft skills, AI for creativity, and AI ethics.
National Information Dissemination Centre (NADI)
Maxis is a proud and committed partner in the National Information Dissemination Centre (NADI) initiative, the crucial nationwide programme established by Malaysian Communications and Multimedia Commission (MCMC). The centres designed to foster digital inclusion and bridge the digital divide for all Malaysians and serve as vital community hubs with Maxis directly operating 264 NADI centres from 1099 NADI across the country. Our contribution extends far beyond merely providing internet access by integrating our flagship programmes Maxis eKelas Pelajar and eKelas Usahawan into the NADI framework in empowering students and entrepreneurs with essential digital learning resources with vital digital skills to thrive in the modern economy.
To find out more about NADI, please click here; Pusat Sebaran Maklumat Nasional (NADI) - Utama
The Maxis eKelas portal offers free digital learning resources for students from Year 4 to Form 5. Subjects covered include Bahasa Melayu, English, History, Mathematics, with secondary school subjects including Physics, Chemistry, Biology and Additional Mathematics that are aligned with the national curriculum.
Additional digitised resources from Program GenAi Maxis eKelas 2025 were added to the lesson library for students and past participants of the program to revisit the content anytime.
Students can develop their higher order thinking skills in English and Science subjects through our PISA-TIMSS styled quiz sets.
At Maxis we are committed to supporting MSMEs across the nation embrace digitalization to grow and future-proof their businesses. Through Maxis eKelas Usahawan, our flagship entrepreneur development programme, we provide tailored learning opportunities for entrepreneurs and youth to learn and adopt new solutions for digital marketing, including integrating AI into their workflow.
The eKelas Usahawan Accelerator Programme is a 3-month digital upskilling programme, designed to help MSMEs increase revenue through digital marketing and AI adoption.
Each cohort is limited to 50 participants who are guided through a structured training and mentorship programme, while learning from community of experts and peers.
In 2025, 200 entrepreneurs from KL, Selangor, Johor, Kelantan, and Sabah participated in programme, with the pilot cohort registering a 30% median increase in revenue.
Maxis organises hands-on digital marketing workshops aimed at empowering entrepreneurs and youth develop a stronger understanding of digital marketing.
The one-day workshops cover topics including digital marketing strategy, effective copywriting, graphic design, campaign planning, and AI integration.
Since 2021, Maxis has trained over 13,000 entrepreneurs and youth through these eKelas Usahawan workshops.
Maxis employees, together with our volunteers will continue to dedicate our efforts into engaging and bringing joy to the communities in need with our annual celebrations of these key festivities: Chinese New Year, Hari Raya Aidilfitri, Hari Gawai/Pesta Kaamatan, Deepavali, and Christmas.
Ushering in the Year of the Snake through a Chinese New Year celebration with the community of Temiang, Seremban. Maxis contributed essential food items to 100 underserved beneficiaries from the local community to spread the festive spirit to those in need.
Spreading the festive cheer with orphans and underprivileged children at the Badan Amal Nur Zaharah (BANZ) centre in Bentong, Pahang. Maxis provided essential furniture and bedding, distributed gift vouchers, and led a gotong-royong effort to refresh the centre’s facilities and communal spaces.
In partnership with Astro, Maxis hosted a Deepavali festive charity event in Kampung Chetti, Melaka and contributed 100 packs of essential goods to recipients from lower-income families, refurbished laptops to empower residents with digital access, along with recreational items such as a ping-pong table and a dart set for communal use.
Maxis, together with Astro, Bumi Armada and MEASAT contributed a combined RM5 million to the Government’s Dana Ihsan MADANI in support of ongoing flood relief and recovery efforts. Maxis itself contributed RM2 million to this initiative. Maxis also distributed 4,000 free mobile SIM cards and top ups at temporary relief centres (PPS) and provided essential supplies to 1,000 Sijil Pelajaran Malaysia (SPM) students impacted by the floods.
Maxis is partnering MERCY Malaysia to deliver Child Friendly Activities (CFA) sessions focusing on informal education and psychosocial support for children and youth in evacuation centres. Activities include mini libraries, sensory play, disaster risk reduction (DRR) games, music and art therapy, and physical activities. All activities are designed to create safe spaces for learning, emotional recovery, and community cohesion during displacement.
All our community initiatives are supported by a robust volunteerism programme, M Squad. We are proud to see our people dedicated to both our corporate goals as well as our social contributions, where they get involved and contribute in areas they are passionate about.
Our M Squad continues to volunteer their time through a variety of causes, offering exciting opportunities for our employees to participate in whilst immersing themselves in various community outreach programmes. Although on-ground volunteering activities were scaled down to ensure social distancing and SOP compliance, employees were still able to participate in virtual volunteering efforts, where possible.
We understand the importance of connectivity for all Malaysians. That is why we have continued to work closely with MCMC to benefit of underserved communities in the TIME 3 projects, the initiative to build mobile towers and base stations in rural areas. A total of 1,700 underserved locations nationwide now have access to 2G and 3G services, made available through Domestic Roaming and Radio Access Network (RAN) sharing with other service providers.
We have also installed and deployed 334 WiFi Komuniti locations nationwide to ensure wireless broadband access for rural populations, as part of the Universal Service Provision (USP) initiative. Through 118 Internet Centres under Maxis’ care nationwide, we play a key role in facilitating the adoption of ICT and digital lifestyles. Apart from offering Maxis’ own eKelas programme, these centres also offer various ICT workshops for the community.
We will continue to leverage digitalisation and technology to create meaningful impacts for rural communities. Our community investments help to ensure that more and more people have access to the benefits that digital technology can bring to their lives.
Our vision is clear: to deliver a worry-free Internet experience as Malaysia's No. 1 Network. By acting sustainably and responsibly across all areas, we take a step-by-step approach to ensure our vision becomes reality. These reports demonstrate how Maxis' efforts in shaping our nation's future while simultaneously strengthening our impact for communities nationwide. In turn, creating long-term value for our stakeholders.
We are pleased to share our responsible practices in the marketplace, workplace, community and environment in our Sustainability Report 2015/2016. This report covers the 24-month period between 1 January 2015 and 31 December 2016 and is guided by Global reporting Initiative (GRI) G4 Sustainability Reporting Guidelines – core option.