Maxis selection criteria for business partnerships
are:
Clear Value Proposition for all parties; the Customer, Maxis,
the Partner
Clear Business Plan and Strategies
Strong Management Commitment
Brand and Image Uncompromising service quality is Maxis's service credo. As
market leaders in their respective areas, Maxis select partners
also maintain the high standards that Maxis sets.
Market / Industry Segment
Maxis partners have solid reputations and years of experience
as the best-in-class within their respective industry or market
sectors.
Market share / position / perception
Maxis partners are highly regarded in their respective business
areas, with well-perceived market value and strong market
positioning.
Core Competencies / Value Added Services
/ Special Products
Product and service offerings delivered in collaboration with
Maxis select partner are an integral part of a complete solution
provided to end-users.
Customer Base and Key Customers
Maxis partners should have a reasonably large customer base.
Annual Sales Turnovers
Maxis partners should have a reasonably strong annual sales
turnover.
Human Resource Strengths
Consistently outstanding service records are imperative for
Maxis. Potential partners must also have the necessary organisational
structure and resources to provide an acceptable level of
service. Strengths may be identified in the following areas
Management
Sales & Marketing
Technical (e.g. Development and Support)
Specialised skills (e.g. Subject
Matter Expert, Industry Specialist).
Management 
