Solutions Unplugged 2003 Conference and Showcase proof of mobile mindset


Malaysia's premiere mobile enterprise solutions showcase with conference and exhibition grows to two-days


An increasing number of local businesses are considering mobile solutions to manage resources, increase their competitiveness and profitability. This line of thought is reflected in Maxis' exciting mobility solutions showcase targeted at enterprises, the Solutions Unplugged 2003: Conference and Showcase 2003 (SUC2003).

SUC2003 is an important event for Maxis as well as the enterprises because it serves three purposes: Firstly, it is a barometer, allowing businesses to examine their state of mobility readiness. The overwhelming response and attendance at SUC2002 prompted Maxis to make a break with tradition and widen its mobility solution and wireless technology coverage into two days.

Secondly, it has become a focal gathering point for corporate decision makers to take a reality check and bounce ideas with their peers, professionals and mobile enterprise solutions (MES) partners. The conference sessions will have business leadership forums and multi break out track programmes to cover more issues, trends, deployment challenges and share ideas on making mobility work for businesses.

It will be interesting for some attendees' while for others it will be a wake up call when they hear of local businesses already using mobile enterprise solutions. The thought of going wireless is no longer far fetched or a novelty. It is a real and practical business solution.

Thirdly, it is a platform for innovative MES developers and partners -both local and global - to engage with a like-minded audience, and present their cases, solutions and advantages. This year, SUC2003 will see a total of 29 MES providers coming together in force. They will showcase applications and solutions in areas such as mobile banking, reservation services, customer relationship management, mobile field force automation, mobile survey automation and mobile enterprise messaging systems, amongst others. These include a robust and world-class mobile sales force automation system, HandyOrder from i-Wap Systems Sdn Bhd and the nation's first mobile ordering system, Malaysian Delights from MGI Multimedia Sdn Bhd.

Furthermore, SUC2003 will also highlight the latest mobile devices such as tablet PCs, biometric devices, mobile phones, personal digital assistants (PDAs) and notebooks. The event also highlights some of Maxis' customers who have deployed MES to their competitive advantage. They will share their experience and provide an opportunity for event visitors to interact with their mobile enterprise applications.

SUC2003 is evident of rising interest and the state-of-readiness for local businesses to adopt a wireless infrastructure and application, showing that local businesses are willing to take a step into the wireless world, making mobility truly work for their business.

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